Dramatic Irish coastline with luxury hotel in foreground

VHI Collective

Founder-curated global advisors

Our Collective

A prestigious roster, personally matched to your ambition

Founder-curated advisors across global markets, selected for strategic precision, cultural fluency, and lasting hospitality impact.

Signature advisory, tailored with intent.

Representative Network

30+ Advisors

Markets Served

Europe · US · APAC

Atmospheric luxury hotel lobby with warm lighting, empty but elegant

Strategic hospitality counsel with signature-level execution

Hospitality Doctrine

Precision. Discretion. Enduring value.

Every mandate is engineered to elevate guest memory, operational clarity, and long-term asset distinction.

Selected Mandates

Illustrative hotel engagements

A discreet selection of representative engagements reflecting our approach to commercial elegance and experiential distinction.

Mandate 01

The Meridian Crescent, Lisbon

Menu Transformation

Re-authored the all-day dining narrative into a regionally rooted tasting journey with elevated margin architecture.

Mandate 02

Aurelia House, Barcelona

Contemporary Wine Bar Strategy

Conceived a destination-led wine salon format pairing modern Iberian producers with a theatrical guest ritual program.

Mandate 03

Harborline Grand, Boston

Guest Experience Repositioning

Orchestrated service choreography and leadership coaching to align premium guest sentiment with ownership return goals.

All engagements are personally curated by our founder.

Elena Duarte avatar

Elena Duarte

Master Sommelier

Spain

Designs cellar strategy and guest-facing rituals for iconic leisure properties.

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Aoife Brennan avatar

Aoife Brennan

Guest Experience Director

Ireland

Shapes service standards that feel deeply local while remaining globally benchmarked.

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James Whitaker avatar

James Whitaker

Operations Architect

United States

Leads complex turnarounds for urban hotels transitioning into luxury positioning.

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Luc Moreau avatar

Luc Moreau

Culinary Strategy Lead

France

Advises ownership groups on signature culinary concepts and talent frameworks.

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Marina Costa avatar

Marina Costa

Brand Positioning Advisor

Portugal

Guides narrative and identity transitions for destination and heritage-led assets.

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Daniel Ruiz avatar

Daniel Ruiz

Revenue & Portfolio Consultant

Spain

Aligns commercial performance with long-term owner value across multi-asset portfolios.

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Grace O'Connor avatar

Grace O'Connor

Wellness Hospitality Advisor

Ireland

Builds wellness-forward guest journeys for modern resorts and private estates.

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Hiro Tanaka avatar

Hiro Tanaka

Service Innovation Consultant

Japan

Combines precision service design with human-centered training for elite teams.

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